Co-Op City, New York
200 Baychester Avenue
Bronx, NY 10475

It’s Crystal Clear: You Need to Stop by Swarovski at the Mall at Bay Plaza August 15, 2014

Co-Op City, Bronx
It’s Crystal Clear: You Need to Stop by Swarovski at the Mall at Bay Plaza, Bronx, New York

Come August 14th, the Bronx will be welcoming a brand new member to its community: the Mall at Bay Plaza! The shopping destination is sure to be an iconic new addition to the New York City landscape. The first enclosed fashion mall in the NYC area in almost 40 years will attract a diverse array of shoppers with an ever-expanding roster of big name retailers. With brands ranging from H&M to Foot Locker and everything in between, there is something for everyone at this first-class fashion center. One new addition that’s got us all hopped-up with anticipation is Swarovski.

Back in the 1890’s, Daniel Swarovski invented a crystal slicing machine and changed the crystal cutting process for all time. A few years after he came up with his invention, he founded the Swarovski Company that we know and love today. The brand enjoys worldwide recognition for its high-end, opulent pieces and is easily recognized by its distinctive swan logo.

Here’s a fun fact: for the past decade, Swarovski has been responsible for the snowflake that sits atop the Rockefeller Center Christmas tree! Another honor for the Swarovski brand: they sponsored the film Phantom of the Opera and the chandelier featured within is made entirely of their special crystals. And for the R&B lovers, you’ll be pleased to know that the brand was featuring in J-Lo’s famous video “On the Floor”.

If you are on the hunt for a beautiful new piece of crystal or just want to admire the various works of art within Swarovski’s collections, come visit their new outpost at the Mall at Bay Plaza. For more information on the grand opening, visit the mall here: and follow them on social media at: and

Other Announcements, Events and Deals from The Mall at Bay Plaza
4 Restaurants to Enjoy After a Trip to the Mall, Bronx, New York
After a long day of shopping, you may be ready to relax and enjoy a delicious meal. The Mall at Bay Plaza in Bronx, NY, is home to a wide selection of restaurants more
3 Shopping Tips for the New Year, Bronx, New York
As the new year rolls in, families in the Bronx will be looking to go shopping with their holiday money and gift cards. However, it can be hard to find a place that will satisfy more
3 Reasons The Mall at Bay Plaza Is Your Top Holiday Shopping Destination, Bronx, New York
The holiday season is in full swing, so it’s time to find the perfect gifts for your loved ones. The Mall at Bay Plaza in the Bronx, NY, makes it easy to get all your gift more
3 Reasons to Visit the Department Stores at The Mall at Bay Plaza This Winter, Bronx, New York
Whether you’re shopping for holiday gifts or need a new cold weather gear for the whole family, winter is an ideal time to head to a department store. Smart shoppers in the more
5 Shopping Ideas for Kids' Fall & Winter Fashion, Bronx, New York
The holiday season is filled with family events, from parties and dinners and even portrait sessions. You want your children to look their best for every occasion. Many parents go& more